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  2. List of most-visited websites - Wikipedia

    en.wikipedia.org/wiki/List_of_most-visited_websites

    Website Domain name Ranking Type Company / Nonprofit organization Country Similarweb (November 2024) Semrush (December 2024) Google Search: google.com: 1 () 1 () Search Engine Google United States YouTube: youtube.com: 2 () 2 () Video-sharing platform Google United States Facebook: facebook.com: 3 () 3 () Social Media Networks Meta United ...

  3. Search engine optimization metrics - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization...

    Domain Authority (DA), a website metric developed by Moz, is a predictive metric to determine a website's traffic and organic search engine rankings. Domain Authority is based on different link metrics, such as number of linking root domains, number of total backlinks, and the distance of backlinks from the home page of websites.

  4. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    It can be used to estimate how traffic to a website changes after launching a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views, or creates user behaviour profiles. [2] It helps gauge traffic and popularity trends, which is useful for market research.

  5. Web traffic - Wikipedia

    en.wikipedia.org/wiki/Web_traffic

    Web traffic is the data sent and received by visitors to a website.Since the mid-1990s, web traffic has been the largest portion of Internet traffic. [1] Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country.

  6. Similarweb - Wikipedia

    en.wikipedia.org/wiki/Similarweb

    Similarweb ranks websites and apps based on traffic and engagement metrics. Its ranking is calculated according to the collected datasets and is updated on a monthly basis with new data. Also, The ranking system covers 210 categories of websites and apps in 190 countries and was designed to be an estimate of a website's popularity and growth ...

  7. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

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