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The joint venture will be named BK Centro America, and the new entity will become the master franchisor for Guatemala, Honduras, Nicaragua, El Salvador, Costa Rica, and Panama.
Many franchises are in fact joint-ventures, as at their forming the franchise law was not explicit. For example, McDonald's is a joint venture. Pizza Hut, TGIF, Wal-mart, Starbucks followed not long thereafter. But total franchising is only 3% of retail trade, which seeks foreign franchise growth.
Burger King Worldwide, Inc. and BEBOCA LTD Announce Multi-Country, Master Franchise Joint Venture for Central America The Six-Country Joint Venture Agreement is a First for the BURGER KING® Brand ...
A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance.. Companies typically pursue joint ventures for one of four reasons: to access a new market, particularly emerging market; to gain scale efficiencies by combining assets and operations; to share risk for major investments or ...
The joint venture attempts to develop shared resources, but each firm wants to develop and protect its own proprietary resources. The joint venture is controlled through negotiations and coordination processes, while each firm would like to have hierarchical control.
Joint venture [ edit ] A joint venture is a shared equity firm wherein the participant commit the same quantity of resources, this means that this legally independent new company share resources, capabilities and risks to achieve a competitive advantage. [ 9 ]
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