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Currently a subsidiary of global company Fruit of the Loom, Russell Athletic was the main brand of Russell Brands, LLC. until its acquisition in 2006. [ 1 ] [ 2 ] [ 3 ] Founded in 1902, the company produced team uniforms for a wide range of sports, such as American football , basketball , baseball , softball , and volleyball .
Russell Brands, LLC was an American corporation that manufactured sports equipment, marketing its products under many brands and subsidiaries, such as Russell Athletic (its flagship brand) and Spalding. Formerly a publicly traded company, Russell Brands was acquired by Fruit of the Loom, a wholly owned subsidiary of Berkshire Hathaway, in 2006. [3]
Weber cut lower-priced footwear from the Brooks product line, added an on-site lab and staff engineers, and focused the company on technical-performance running shoes. [21] As the brand was rebuilt, its annual revenue fell to $20 million. Three years later, it was $69 million. [18] Brooks was acquired by Russell Athletic in 2004.
MILAN — The Boss x Russell Athletic collaboration is slated to become a very physical, very experiential affair — in more ways than one. On Thursday, the German brand will bring a baseball ...
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The company purchased Russell Brands, LLC, effectively taking the former competitor private, in a deal valued at $598.3 million that was completed August 1, 2006. [ 17 ] The company announced the purchase of VF Corporation 's intimate apparel company named Vanity Fair Intimates for $350 million in cash on January 23, 2007. [ 18 ]
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