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Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging with Los Angeles-based Coffin, Cooper, and Clay in the early 1950s. [2]
TSL is defined as the amount of time the average listener surveyed spent listening to each radio station at one time, before changing the station or turning it off. Alternately, it is an estimate of how long the average panelist (listener) was exposed to a particular station or stations for a specific time period.
Because ratings are based on samples, it is possible for shows to get a 0.0 rating, despite having an audience; CNBC's talk show McEnroe was one notable example. [26] Another example is The CW show, CW Now, which received two 0.0 ratings in the same season. In 2014, Nielsen reported that American viewership of live television (totaling on ...
The statistics collected from those users is then projected against the estimated 52 million actual Internet radio listeners. [3] DigitalRadioTracker.com (DRT) [4] has developed a proprietary system that monitors Internet Radio as well as select Terrestrial FM, College & Non-Commercial radio compiling the airplay of songs around the globe. They ...
Music radio, particularly top 40, has often acted as both a barometer and an arbiter of musical taste, and radio airplay is one of the defining measures of success in the mainstream musical world. In fact, the rise of rock music to popularity is intimately tied to the history of music radio. Early forms of rock had languished in poor areas of ...
The Nielsen Audio ratings measure listener share among stations. Skip to main content. News. Need help? Call us! 800-290-4726. Login / Join. Mail. Downloads; Premium Subscriptions; PC Security ...
The A.C. Nielsen company, which continues to measure television ratings today, took over American radio's ratings beginning with the 1949–50 radio season and ending in 1955–56. [40] During this era, nearly all of radio's most popular programs were broadcast on one of three networks: NBC Red, NBC Blue, or CBS' Columbia network.
Founded in 1934 by Claude E. Hooper (1898–1954), the company provided information on the most popular radio shows of the era. Claude E. Hooper became well known for his radio audience measurement systems, Hooper Ratings or "Hooperatings". [1] [2] Before beginning work in radio measurement, Hooper was an auditor of magazine circulation. [3]