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  2. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.

  3. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    Although the notion of business purpose may transcend that of a mission statement, [9] the sole purpose of a commercial mission statement is to summarize a company's main goal/agenda, it outlines in brief terms what the goal of a company is. Some generic examples of mission statements would be, "To provide the best service possible within the ...

  4. Built to Last: Successful Habits of Visionary Companies

    en.wikipedia.org/wiki/Built_to_Last:_Successful...

    The list of visionary companies was determined based on the results of a survey of 1,000 CEOs. The authors ensured representation across all industries and various sized organizations by sampling from Fortune 500 industrial companies, Fortune 500 service companies, Inc. 500 private companies and Inc. 100 public companies. The survey yielded a ...

  5. Mission-driven marketing - Wikipedia

    en.wikipedia.org/wiki/Mission-driven_marketing

    Values based organizations are mission-driven. Therefore, central to mission-driven marketing philosophy is adherence to the organization's core values, and using its mission statement as the basis for planning and implementation of marketing strategy. Market factors are taken into account, but the mission is the final

  6. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    Inputs are gathered to help establish a baseline, support an understanding of the competitive environment and its opportunities and risks. Other inputs include an understanding of the values of key stakeholders, such as the board, shareholders, and senior management. These values may be captured in an organization's vision and mission statements.

  7. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    A mission statement is a clear and concise statement of the organization's reason for being and its scope of operations, [44] while the generic strategy outlines how the company intends to achieve both its vision and mission. [45] Mission statements should include detailed information and must be more than a simple motherhood statement. [46]

  8. Samsara (company) - Wikipedia

    en.wikipedia.org/wiki/Samsara_(company)

    The company has customers across North America and Europe. [ 3 ] [ 4 ] Samsara developed a connected operations cloud platform that provides insights to physical operations organizations in the transportation, construction, energy, utilities, public sector and retail industries, and supports the safety and efficiency of those operations.

  9. Chief visionary officer - Wikipedia

    en.wikipedia.org/wiki/Chief_visionary_officer

    A chief visionary officer or chief vision officer (CVO) is an executive function in a company like a CEO or COO.The title is sometimes used to formalize a high-level advisory position and other times used to define a higher-ranking position than that held by the CEO.