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  2. Community marketing - Wikipedia

    en.wikipedia.org/wiki/Community_marketing

    Community marketing is a strategy to engage an audience in an active, non-intrusive prospect and customer conversation. Whereas marketing communication strategies such as advertising, promotion, PR, and sales all focus on attaining customers, Community Marketing focuses on the needs of existing customers. This accomplishes four things for a ...

  3. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

  4. Planet Fitness will raise its $10 membership plan for the ...

    www.aol.com/planet-fitness-raise-10-membership...

    The Planet Fitness $10-a-month membership plan is a powerful marketing tool and a central part of its strategy. But the largest gym chain in the United States is hiking that monthly fee for the ...

  5. Membership organization - Wikipedia

    en.wikipedia.org/wiki/Membership_organization

    A membership organization is any organization that allows people or entities to subscribe, and often requires them to pay a membership fee or "subscription". [1] Membership organizations typically have a particular purpose, which involves connecting people together around a particular activity, geographical location, industry, activity, interest, mission, or profession. [2]

  6. Not-for-profit organization - Wikipedia

    en.wikipedia.org/wiki/Not-for-profit_organization

    A not-for-profit or non-for-profit organization (NFPO) is a legal entity that does not distribute surplus funds to its members and is formed to fulfill specific objectives. [ 1 ] [ 2 ] While not-for-profit organizations and non-profit organizations (NPO) are distinct legal entities, the terms are sometimes used interchangeably. [ 3 ]

  7. YMCA of the USA - Wikipedia

    en.wikipedia.org/wiki/YMCA_of_the_USA

    Members paid an annual membership fee to use the facilities and services of the association. Because of political, physical, and population changes in Boston during the second half of the century, the Boston YMCA established branch divisions to satisfy the needs of local neighborhoods. From its early days, the Boston YMCA offered educational ...

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