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  2. Trade name - Wikipedia

    en.wikipedia.org/wiki/Trade_name

    DBA statements are often used in conjunction with a franchise. The franchisee will have a legal name under which it may sue and be sued, but will conduct business under the franchiser's brand name (which the public would recognize). A typical real-world example can be found in a well-known pricing mistake case, Donovan v.

  3. Wikipedia : Manual of Style/Capital letters

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    Wikipedia avoids unnecessary capitalization.In English, capitalization is primarily needed for proper names, acronyms, and for the first letter of a sentence. [a] Wikipedia relies on sources to determine what is conventionally capitalized; only words and phrases that are consistently capitalized in a substantial majority of independent, reliable sources are capitalized in Wikipedia.

  4. Wikipedia : Manual of Style/Trademarks

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    Follow standard English text formatting and capitalization practices, even if the trademark owner considers nonstandard formatting "official", as long as this is a style already in widespread use, rather than inventing a new one: (But see exception below under § Trademarks that begin with a lowercase letter.)

  5. Wikipedia talk:Manual of Style/Capital letters - Wikipedia

    en.wikipedia.org/wiki/Wikipedia_talk:Manual_of...

    WP's default is always lower-case, unless and until usage for a particular instance is demonstrably proven to be "capitalized in a substantial majority of independent, reliable sources", and even then we are not utterly bound to do it, since WP:CONSISTENT is policy. People really need to stop approaching this kind of question like some sort of ...

  6. Wikipedia:Naming conventions (capitalization) - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Naming...

    Do not capitalize the second or subsequent words in an article title, unless the title is a proper name. For multiword page titles, one should leave the second and subsequent words in lowercase unless the title phrase is a proper name that would always occur capitalized, even mid-sentence.

  7. Wikipedia talk : Naming conventions (capitalization)

    en.wikipedia.org/wiki/Wikipedia_talk:Naming...

    Right. And the MOS:CAPS and WP:NCCAPS gist is: default to lower-case, unless that vast evidence of capitalization can be shown. — SMcCandlish ☏ ¢ 😼 04:20, 14 October 2023 (UTC) OP observes, "Some sources fully capitalize the names of geologic features while others do not".

  8. Capitalization in English - Wikipedia

    en.wikipedia.org/wiki/Capitalization_in_English

    APA Style is a “down” style, meaning that words are lowercase unless there is specific guidance to capitalize them such as words beginning a sentence; proper nouns and trade names; job titles and positions; diseases, disorders, therapies, theories, and related terms; titles of works and headings within works; titles of tests and measures; nouns followed by numerals or letters; names of ...

  9. Wikipedia talk : Manual of Style/Capital letters/Archive 31

    en.wikipedia.org/wiki/Wikipedia_talk:Manual_of...

    This certainly appears to be a matter where lower case should be used. MOS:CAPS states: Wikipedia relies on sources to determine what is conventionally capitalized; only words and phrases that are consistently capitalized in a substantial majority of independent, reliable sources are capitalized in Wikipedia. There is an assertion that the ...