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Menu engineering or Menu psychology, is the design of a menu to maximize restaurant profits. [ 1 ] [ 2 ] [ 3 ] This also applies to cafes, bars, hotels, food trucks, event catering and online food delivery platforms.
CafePress, Inc. was founded as a privately owned company in 1999 by Fred Durham and Maheesh Jain. [2] [3]In July 2008, CafePress acquired the specialist photographic art printing business Imagekind, [4] and in September 2010 further acquired photo-to-canvas company Canvas On Demand to add to their platform of brands.
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Menu showing a list of desserts in a pizzeria. In a restaurant, the menu is a list of food and beverages offered to the customer. A menu may be à la carte – which presents a list of options from which customers choose, often with prices shown – or table d'hôte, in which case a pre-established sequence of courses is offered.
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