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  2. Immersive commerce - Wikipedia

    en.wikipedia.org/wiki/Immersive_commerce

    Rather than an iteration of traditional e-commerce, [1] [2] immersive commerce is a form of online shopping that blends physical elements of traditional stores (i.e. rows, shelves, racks, counters, etc.) with digital elements of traditional e-commerce web sites (i.e. mobile commerce, electronic funds transfer, supply chain management, digital ...

  3. Virtual store research - Wikipedia

    en.wikipedia.org/wiki/Virtual_Store_Research

    Virtual store research is an extension of the traditional methods of marketing research. [1] While marketing research employs techniques like focus groups, surveys and observation to better understand consumer decision-making, virtual store research uses these standard research techniques within a simulated store setting, delivered via computer.

  4. Virtual business - Wikipedia

    en.wikipedia.org/wiki/Virtual_business

    Amazon.com was a virtual business pioneer. As an online bookstore, it delivered and brokered bookstore services without a physical retail store presence; efficiently connecting buyers and sellers without the overhead of a brick-and-mortar location.

  5. Online shopping - Wikipedia

    en.wikipedia.org/wiki/Online_shopping

    An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online ...

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  7. Online marketplace - Wikipedia

    en.wikipedia.org/wiki/Online_marketplace

    Online marketplaces are characterized by a low setup cost for sellers, because they do not have to run a retail store. [3] While in the past Amazon Marketplace has served as a role model for online marketplaces, the expansion of the Alibaba Group into related business such as logistics , e-commerce payment systems and mobile commerce is now ...

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