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When it comes to celebrity makeup lines, Rare Beauty by Selena Gomez is the gold standard. The line was founded just a few short years ago, but shoppers and professional makeup artists quickly ...
Rare Beauty’s Positive Light Tinted Moisturizer Broad Spectrum SPF 20 Sunscreen is back in stock and it’s the ideal no-makeup makeup product.
However, they also see significant increases when new products are launched. For example, when Rare Beauty's "Find Comfort Body Collection" went on sale in December 2023, there was a 40% increase ...
In 2023, Rare Beauty launched its Soft Pinch Tinted Lip Oils, they sold out within 12 hours on RareBeauty.com, generating a wait-list of more than 20,000 customers. [49] As of 2023, Rare Beauty emerged as the top index brand on TikTok and Instagram, with a combined media impact value of US$313,198,657 on the two platforms alone. [50]
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