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Menu engineering or Menu psychology, is the design of a menu to maximize restaurant profits. [ 1 ] [ 2 ] [ 3 ] This also applies to cafes, bars, hotels, food trucks, event catering and online food delivery platforms.
Menu showing a list of desserts in a pizzeria. In a restaurant, the menu is a list of food and beverages offered to the customer. A menu may be à la carte – which presents a list of options from which customers choose, often with prices shown – or table d'hôte, in which case a pre-established sequence of courses is offered.
The dining room of the Via Sophia in Washington, D.C., United States, which is a high-end luxury restaurant establishment. The dining room of Le Bernardin, which is a restaurant in Midtown, Manhattan, New York City. Restaurants may serve cuisines native to foreign countries. This one, for instance, serves French cuisine along with seafood.
The Rainforest Cafe at Disney's Animal Kingdom in 2002.. A theme restaurant is a type of restaurant that uses theming to attract diners by creating a memorable experience. Theme restaurants have a unifying or dominant subject or concept, and utilize architecture, decor, special effects, and other techniques, often to create exotic environments that are not normally associated with dining ...
Text-based menu in an application program Text-based menu (German) with selection by cursor keys or mouse. A computer using a command line interface may present a list of relevant commands with assigned short-cuts (digits, numbers or characters) on the screen. Entering the appropriate short-cut selects a menu item.
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