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An unassembled IKEA flat-pack stool. Ready-to-assemble furniture (RTA), also known as knock-down furniture (KD), flat-pack furniture, or kit furniture, is a form of furniture that requires customer assembly. The separate components are packed for sale in cartons which also contain assembly instructions and sometimes hardware.
The 1999 American movie Fight Club references IKEA furniture to show the consumerist culture of modern times. IKEA stores have been featured in many works of fiction. Some examples include: The 1986 Swedish crime comedy film Jönssonligan dyker upp igen features a failed robbery of the IKEA store at Kungens Kurva by the eponymous gang. [268]
Easy to Assemble is a web series created by and starring Illeana Douglas, and sponsored by furniture store IKEA. [1] [2] Douglas plays a fictional version of herself trying to quit acting and work a "real job" at the IKEA store in Burbank, California. She soon finds she cannot leave Hollywood behind when fellow actress Justine Bateman starts an ...
Lamp was the first televised commercial produced by Crispin Porter + Bogusky (CP+B) for IKEA. The agency received the contract in early 2002, taking over from the Minneapolis-based advertising agency Carmichael Lynch, who had held the IKEA account since 2000, when the furniture chain ended its 11-year partnership with Deutsch Inc. [1] According to CP+B partner Alex Bogusky, the idea behind ...
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