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Clif Bar & Company is an American producer of energy foods and drinks. The company's flagship product, Clif Bar, was created by Gary Erickson and Lisa Thomas. The company is based in Emeryville, California, and was privately held until 2022 when it was acquired by Mondelez International for $2.9 billion.
Energy bars vary in size, ingredients, and nutritional benefits. A HOOAH! energy bar provided by the United States Army in its MREs. Energy bars are supplemental bars containing cereals, micronutrients, and flavor ingredients intended to supply quick food energy. Because most energy bars contain added protein, carbohydrates, dietary fiber, and ...
LUNA Bars is a brand of nutrition bars created by Clif Bar & Company in 1999. The initial product introduced was one of the first energy bars primarily targeted at women. [1] [2] Over time, the brand has expanded to encompass a range of drinks, [3] protein bars, [4] and the philanthropic initiative known as LUNAFEST, a women's film festival.
Three protein bars: from left to right, a Kind bar, a Clif bar, and a LUNA bar. Protein bars are a convenience food that contains a high proportion of protein relative to carbohydrates and fats. Despite the label focusing on protein, many mass-marketed protein bars contain more added sugar than some desserts like cookies or doughnuts. [1]
Bar before rebranding as Soldier Fuel The Soldier Fuel bar, [ 1 ] formerly known as Hooah! bar, is a dairy-based calcium-enriched energy bar created by the United States military in 1996. It was originally provided to military personnel packaged within a field ration, such as the Meal, Ready-to-Eat , Meal Cold Weather, or First Strike Ration .
CalorieMate (カロリーメイト karorīmeito) is a brand of nutritional energy bar and energy gel foods produced by Otsuka Pharmaceutical Co., in Japan. [1] It was first released in 1983 debuting with a cheese flavored block.