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In 2002 Giant signed a three-year sponsorship deal with Satellite Sports Group (a company that then managed the former GT Air Show) to begin manufacturing Giant branded bikes to boost the Giant label. [10] These bikes were priced between $150 and $350, filling in the open entry level price gap that their Mosh labeled high-end bikes could not ...
In retaliation, Giant introduced its own line of Giant-branded bikes for sale to retailers carrying Schwinn bikes. Both Giant and CBC used the dies, plans, and technological expertise from Schwinn to greatly expand the market share of bicycles made under their own proprietary brands, first in Europe, and later in the United States. [57]
This page lists notable bicycle brands and manufacturing companies past and present. For bicycle parts, see List of bicycle part manufacturing companies.. Many bicycle brands do not manufacture their own product, but rather import and re-brand bikes manufactured by others (e.g., Nishiki), sometimes designing the bike, specifying the equipment, and providing quality control.
Roll Bicycle Co.'s last remaining retail location at 1510 W Lane Ave, Upper Arlington. The yellow sign advertises its 60% off bikes liquidation sale on Tuesday.
Nishiki is a brand of bicycles designed, specified, marketed and distributed by West Coast Cycle in the United States, initially manufactured by Kawamura Cycle Co. in Kobe, Japan, and subsequently by Giant of Taiwan. The bicycles were first marketed under the American Eagle brand beginning in 1965 [1] and later under the Nishiki brand until 2001.
By 1998, over 500 stores had been opened in North America (556), Japan (32), and Germany (9). Eddie Bauer entered into a three-year licensing agreement with Giant Bicycle, Inc., to launch a line of Eddie Bauer Edition mountain bikes for off-terrain and city riding.