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During its first year, FSM entered into an exclusive sponsorship sales agreement with MLB Advanced Media and Boston College's major intercollegiate sports. [5]Since its inception, FSM has continued to create sponsorship programs and, as of 2014, counted the Red Sox, Liverpool F.C., LeBron James, Roush Fenway Racing, MLB.com, the PGA Tour's THE NORTHERN TRUST, NESN, and the Salem Red Sox among ...
Fenway Sports Management (FSM) was established by FSG in 2004. It styles itself as a "new kind of sports marketing agency", created by FSG to expand its footprint beyond its most famous holdings, the Boston Red Sox of Major League Baseball and Fenway Park.
New England Sports Ventures / Fenway Sports Group (John W. Henry, majority owner) December 20, 2001–present † During the ownership tenure of Mrs. Jean R. Yawkey, Haywood Sullivan and Buddy LeRoux became general partners. [ 1 ]
Theo Epstein joining Fenway Sports Group as part owner, senior advisor. Sean Leahy. February 2, 2024 at 3:11 PM.
Through his investment in Fenway Sports Group, he is currently chairman of both Liverpool and the Boston Red Sox. Werner first became a part owner of the San Diego Padres in 1990, later was part of a group that purchased the Boston Red Sox , and has served as chairman of the Red Sox since February 27, 2002.
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In 2004, working under chief operating officer Mike Dee, he was tasked with the creation of Fenway Sports Management (FSM), a sports marketing agency that operates under the aegis of the Fenway Sports Group, where he served as president following Dee's 2009 departure and subsequently as chief executive officer.
Gillett's career continued in the 1960s in marketing and management consulting, initially with McKinsey & Co. A sports fanatic since childhood, by 1966, he was business manager and partner of the Miami Dolphins. In 1966, he purchased a 20% interest in the Miami Dolphins NFL franchise for $1 million.