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  2. Cost per action - Wikipedia

    en.wikipedia.org/wiki/Cost_per_action

    Cost per action (CPA), also sometimes misconstrued in marketing environments as cost per acquisition, is an online advertising measurement and pricing model referring to a specified action, for example, a sale, click, or form submit (e.g., contact request, newsletter sign up, registration, etc.).

  3. How to Apply for the CPA Exam: Step-by-Step Guide - AOL

    www.aol.com/news/apply-cpa-exam-step-step...

    Step 3: Paying Your CPA Exam Fees Understanding the Costs. Ah, the inevitable part of the process—fees. The CPA exam fees vary by state but expect to pay an application fee and separate fees for ...

  4. MBA vs CPA: What Are the Differences You Need to Know? - AOL

    www.aol.com/mba-vs-cpa-differences-know...

    CPA certification demands a rigorous commitment to education (150 credit hours), exam preparation, and work experience, with costs including exam fees and review courses. ... Marketing: Strategies ...

  5. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process . [ 1 ]

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    An online marketing platform (OMP) is an integrated web-based platform that combines the benefits of a business directory, local search engine, search engine optimisation (SEO) tool, customer relationship management (CRM) package and content management system (CMS). eBay and Amazon are used as online marketing and logistics management platforms.

  7. Customer Profitability Analysis - Wikipedia

    en.wikipedia.org/wiki/Customer_Profitability...

    Customer Profitability Analysis (in short CPA) is a management accounting and a credit underwriting method, allowing businesses and lenders to determine the profitability of each customer or segments of customers, by attributing profits and costs to each customer separately. CPA can be applied at the individual customer level (more time ...

  8. Uniform Certified Public Accountant Examination - Wikipedia

    en.wikipedia.org/wiki/Uniform_Certified_Public...

    The Uniform Certified Public Accountant Examination (CPA Exam) is the examination administered to people who wish to become Certified Public Accountants in The United States of America. The CPA Exam is used by the regulatory bodies of all fifty states plus the District of Columbia , Guam , Puerto Rico , the U.S. Virgin Islands and the Northern ...

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