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Cheong began watch collecting in 1973, when his parents gave him a Flyback Seiko Chronograph. [3] Cheong often writes about his support of innovative, unique and controversial watches, and has claimed to have helped to bring many of them into the mainstream. Ever since he was young, he has chosen the path less travelled in watch collecting.
In 2006, Seiko launched the world's first wristwatch based on microcapsule E-ink technology. This watch was the first Seiko watch to win an award at the Grand Prix de Genève for its innovative ability to bend the display part, in addition to providing more contrast and a wider viewing angle than conventional LCD displays. [5] [23]
Watches manufactured by SII were sold through the Seiko Watch Corporation, a subsidiary of Seiko Holdings Corporation. On April 1, 2020, the company transferred its watch business including its watch manufacturing subsidiaries Morioka Seiko Instruments, Ninohe Tokei Kogyo, Seiko Instruments Singapore, etc. to Seiko Watch.
The Hour Glass Limited (SGX: AGS) [1] is a Singapore-based specialty luxury watch retail group. [2] The Hour Glass' has multi-brand and standalone boutiques in Singapore, Kuala Lumpur, Bangkok, Phuket, Ho Chi Minh, Hanoi, Hong Kong, Tokyo, Sydney, Melbourne and Brisbane. [3] It works as the official retailer for a number of luxury watch brands. [4]
Cortina Watch is a Singapore-based luxury watch retailer founded in 1972. [1] It is a subsidiary of Cortina Holdings Pte Ltd, a publicly traded company listed on the Singapore Exchange (SGX: C41). [ 2 ]
He is an avid collector of watches, an interest that first began with a Seiko 5 that he purchased during his university years in Australia. His watch collection was featured on an episode of the Hodinkee series Talking Watches and includes a rare variant of the Seiko Chronograph Ref. 6139-6010 and a vintage GMT-Master Ref. 16753 "Root Beer". [39]