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Fear, uncertainty, and doubt (FUD) is a manipulative propaganda tactic used in sales, marketing, public relations, politics, polling, and cults. FUD is generally a strategy to influence perception by disseminating negative and dubious or false information , and is a manifestation of the appeal to fear .
Fear, uncertainty and doubt (FUD) is the appeal to fear in sales or marketing; in which a company disseminates negative (and vague) information on a competitor's product.. The term originated to describe misinformation tactics in the computer hardware industry and has since been used more broa
Doubt is a mental state in which the mind remains suspended between two or more contradictory propositions, and is uncertain about them. [1] [better source needed] Doubt on an emotional level is indecision between belief and disbelief. It may involve uncertainty, distrust or lack of conviction on certain facts, actions, motives, or decisions ...
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False balance is a bias which usually stems from an attempt to avoid bias and gives unsupported or dubious positions an illusion of respectability. It creates a public perception that some issues are scientifically contentious, though in reality they are not, therefore creating doubt about the scientific state
Anxiety/uncertainty management (AUM) theory is known as the high levels of anxiety one may experience as they come in contact with those of another culture.This concept was first introduced by William B. Gudykunst to further define how humans effectively communicate based on their anxiety and uncertainty in social situations.