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Pandora is a subscription-based music streaming service owned by the broadcasting corporation Sirius XM that is based in Oakland, California in the United States.The service carries a focus on recommendations based on the "Music Genome Project", which is a means of classifying individual songs by musical traits such as genres and shared instrumentation.
Most of SiriusXM's premium subscribers come from the automotive industry, where most car radios can handle satellite signals and they ship with a free trial to the service. The car dealers do a ...
In June, Sirius XM announced that Pandora's self-service AdsWizz engine would integrate with The Trade Desk's Unified ID 2.0 tech, offering advertisers an "identity solution with precision ...
Total revenue came in at $2.18 billion, down 3%. SiriusXM has a dedicated base of users, but AM/FM still controls a 60% share of ad-supported and ad-free offerings in cars, according to Edison ...
Second-quarter Pandora revenue increased slightly, but Sirius XM sales declined 5% year over year and dragged total revenue lower. This isn't a recent trend, either. Trailing-12-month revenue has ...
A critically acclaimed yet fledgling app is about to get stronger, but that's nothing for Pandora or Sirius XM Radio to worry about. Terrestrial radio operator Cumulus Media announced yesterday ...
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