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The pontoon boats were originally built by Maurell Products, whose owner Maurice Schell ran the company for almost 50 years. [1] [2] In 2010 the company was purchased by a small group of Detroit, Michigan-based investors who renamed the business Crest Marine. Crest was acquired by MasterCraft in September of 2018.
The following list is of outdoor brands that are owned by another entity. The brands listed are those specific to the outdoor sporting goods industry. Parent companies may own other brands that are not listed because those other brands are not marketed as outdoor sporting goods.
Forest River, Inc. was founded in 1996 by Peter Liegl [2] after purchasing certain assets of Cobra Industries, [3] where CEO Peter Liegl worked from 1985 to 1993. The company started by manufacturing tent campers, travel trailers, fifth wheels, and park models under the model lines Salem, Sierra, Sandpiper, Wildwood, Rockwood, Flagstaff, Summit, and Quailridge.
The parent company is traded on the New York Stock Exchange under the symbol BC. From 2000 to 2005 the BBG doubled in size and acquired 13 additional brands. [5] The global economic downturn led the Brunswick Boat Group to close more than a dozen plants and reduce its workforce by about 10% after its sales fell more than 16% in 2008. [6]
Brunswick Corporation, formerly known as the Brunswick-Balke-Collender Company, is an American corporation that has been developing, manufacturing and marketing a wide variety of products since 1845. Brunswick has more than 13,000 employees operating in 24 countries.
After beginning negotiations in late 2006, [3] Eagle Creek was acquired by VF Outdoor, Inc., a subsidiary of clothing company VF Corporation, in January 2007. [4] On June 10, 2021, VF, the parent company of Eagle Creek, announced that it would retire the Eagle Creek brand by the end of 2021, citing strategic and financial difficulties. [5] [6]