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  2. Customer engagement - Wikipedia

    en.wikipedia.org/wiki/Customer_engagement

    Customer engagement can come in the form of a view, an impression, a reach, a click, a comment, or a share, among many others. These are ways in which analytics and insights into customer engagement can now be measured on different levels, all of which are information that allows businesses to record and process results of customer engagement.

  3. Customer service training - Wikipedia

    en.wikipedia.org/wiki/Customer_service_training

    Course content typically includes greeting the customer (either by phone or in person), questioning to understand the customer’s need or problem, listening, confirming understanding, responding with value, using positive language, eliminating jargon, concluding the phone or face-to-face interaction, dealing with angry customers, and the importance of body language and tone of voice.

  4. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    In this case, it is called "at home customer service" or "at home customer support." Customer support is an effective strategy that ensures that the customer's needs have been attended to. Customer support helps ensure that the products and services that have been provided to the customer meet their expectations.

  5. Engagement marketing - Wikipedia

    en.wikipedia.org/wiki/Engagement_marketing

    Engagement marketing (sometimes called experiential marketing, brand activation, on-ground marketing, live marketing, participation marketing, loyalty marketing, or special events) is a marketing strategy that directly engages consumers and invites and encourages them to participate in the evolution of a brand or a brand experience. Rather than ...

  6. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Customer Journey Maps are good storytelling conduits – they communicate to the brand the journey, along with the emotional quotient, that the customer experiences at every stage of the buyer journey. [62] Customer journey maps take into account people's mental models (how things should behave), the flow of interactions, and possible touchpoints.

  7. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    The goal with marketing automation is to turn a sales lead into a full customer. CRM systems today also work on customer engagement through social media. [23] Service automation is the part of the CRM system that focuses on direct customer service technology.

  8. Teaching method - Wikipedia

    en.wikipedia.org/wiki/Teaching_method

    A teaching method is a set of principles and methods used by teachers to enable student learning.These strategies are determined partly by the subject matter to be taught, partly by the relative expertise of the learners, and partly by constraints caused by the learning environment. [1]

  9. Relationship marketing - Wikipedia

    en.wikipedia.org/wiki/Relationship_marketing

    Increased customer retention and loyalty makes employees' jobs easier and more satisfying. In turn, happy employees increase customer satisfaction in a virtuous circle. [20] The relationship ladder of customer loyalty groups types of customers according to their level of loyalty. The ladder's first rung consists of prospects, non-customers who ...