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Arc'teryx is seen as a high-end status symbol among youth, "just shy of Stone Island and Moncler." [17] [18] [19] The Financial Times noted one of their largest demographics as "urbanites" in 2022. [20] Labeled a cult brand by Fast Company in 2021, [21] Arc'teryx is worn by "[both] hikers and hype-beasts" according to The New York Times. [22]
Mountain Hardwear was founded in 1993 in Richmond, California by a small group of former employees of Sierra Designs led by Jack Gilbert. Soon after, Mountain Hardwear's first sponsored athlete, Ed Viesturs, the first American to climb all fourteen 8,000 meter peaks, helped develop several of the company's products. [1]
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Take up to 60% off Columbia, Osprey, Garmin and more at the winter Amazon outdoor gear sale. Save on apparel, hiking boots, and equipment before the year ends.
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