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But not having the assigned seats available until 2026 might disappoint passengers who want an assigned seat. According to Southwest 80% of its customers and 86% of passengers who choose other ...
Southwest Airlines is shifting to assigned seats for the first time in its history, a change that will allow the low-fare carrier to charge a premium for some of the seats on its planes.
Southwest Airlines is revealing new details about its assigned seating initiative.. Following its July 2024 announcement that its open seating policy was ending, the Dallas-based airline is ...
The airline said surveys showed that 80% of its customers — and 86% of “potential” customers — want an assigned seat. Jordan said open seating was the top reason that travelers cited for choosing another airline over Southwest. Some Southwest passengers reacted with sadness and disappointment to news that open seating is going away.
The airline hopes moving to assigned seats and revamping its boarding process will broaden Southwest's appeal to both new and existing customers, four out of five who prefer assigned seats ...
Southwest Airlines said Thursday that it plans to drop the open-boarding system it has used for more than 50 years and will start assigning passengers to seats, just like all the other big airlines.
The airline hopes moving to assigned seats and revamping its boarding process will broaden Southwest's appeal to both new and existing customers: Research found 80% of current Southwest customers ...
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