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The Pepe Jeans showroom at Brigade Road (Bangalore, India) Pepe Jeans London is a denim and casual wear jeans brand established in the Portobello Road area of London in 1973, and now based in Sant Feliu de Llobregat, Spain. it is currently owned by M1 Group, a holding company in Beirut, Lebanon.
In 1997, Petia became the face and spokesperson of Pepe Jeans London. [1] In 2007, Petia signed one year sponsorship deal with Sobieski vodka and they released her 12-page 2007 swimsuit calendar. In 2008, Petia was "The Party Girl" of the cover of June 2008 issue of GO Guide. In 2009, Petia modelled the Spring/Summer collection of DEMOBAZA. [15]
In July 2009, Chung moved to NEXT Model Management and became the face of DKNY Jeans. [20] Chung was the face of South Korean brand MOGG's Spring/Summer 2010 campaign. In January 2010, she became the main model of the Spring/Summer 2010 Pepe Jeans London campaign and reprised her role for the Fall/Winter 2010 campaign. [21]
From 1994, under the company name Madison Clothing, he took over the distribution of international brands, such as Pepe Jeans, Stone Island and C.P. Company. [10] [11] In 1997, the company got the tender to become the sales agency for Tommy Hilfiger in Grieder's native Switzerland, Austria and Eastern Europe, [1] [12] responsible to establish the brand there.
In October 2023, artist Phillip Banks posted a screenshot of a digital character he drew: an anthropomorphic dog in a grey sweater, jeans and sneakers. “My new character,” Banks wrote at the time.
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