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DiMarzio was granted the trademark for "PAF" in 1978, with the company claiming to have been the first to use the term in commerce in 1976, in reference to their pickups recreating the original Gibson PAF sound. DiMarzio argued this marketing use was legally distinct from Gibson's use of the original "patent applied for" stickers.
While PAF pickups were closely associated with Gibson guitars, the brand never marketed them as such, as selling individual pickups did not become commonplace until DiMarzio pioneered the replacement pickup market in the 1970s. DiMarzio was granted the trademark for "PAF" in 1978, with the company claiming to have been the first to use the term ...
In the early 1980s DiMarzio introduced replacement pickups for Stratocaster and Telecaster guitars. These were of the stacked humbucker design, where the lower pickup coil functions solely to cancel hum. The DiMarzio "Super Distortion" pickup, introduced in 1972, was the first after-market replacement guitar pickup.
The Telecaster model features a DiMarzio Chopper T pickup in the bridge position (single spaced humbucker) and a DiMarzio Twang King in the neck position. The Stratocaster is fitted with three custom made DiMarzio DP173 Twang King single coil pickups. [65] [66] [67]
The guitar was constructed similarly to other B.C. Rich models such as the Seagull, Eagle, and Mockingbird, with neck-through construction, two DiMarzio humbucker pick-ups, and a Leo Quan Badass bridge. As the guitar was adopted by the heavy metal scene, later models featured Kahler and Floyd Rose vibratos and bolt-on necks. [4]
[27] [28] [11] He was previously endorsed by Ibanez, and played RG and Prestige custom six- and seven-string guitar models with DiMarzio pickups until January 2011. [27] [29] Broderick has a signature line of DiMarzio pickups and has previously used Bare Knuckle Cold Sweat pickups. [28] He is currently endorsed by ENGL Amps and Ernie Ball strings.