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Apple Vacations was founded in 1969 by John Mullen and his brother-in-law, Al Atkinson, as Atkinson & Mullen Travel. Mullen later became the sole proprietor and renamed the company Apple Vacations. In 2001, future ALG CEO Alejandro Zozaya, son-in-law of John Mullen, founded resort sales, marketing, and brand management company AMResorts.
In order for USA 3000 to generate additional revenue, the existing charter flights were also offered as scheduled, allowing passengers to book flights without purchasing an Apple Vacation package. In 2003, additional scheduled service was launched from northeastern U.S. cities to Florida, Bermuda, and throughout the Caribbean.
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In airline reservation systems, a record locator is an alphanumeric code used to identify and access a specific record on an airline’s reservation system. An airline’s reservation system automatically generates a unique record locator whenever a customer makes a reservation or booking, commonly known in the industry as an itinerary.
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Lee is the co-founder and Group Executive Chairman of Apple Vacations Sdn Bhd (Formerly known as Apple Vacations & Conventions Sdn Bhd), the first overseas travel agency to receive the "Japan Tourism Agency Commissioner’s Commendation Award". [2] Apple Vacations also introduced Malaysia Airlines' first charter flight to Hokkaido in 2010. [11]