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2. Loyalty business model - Wikipedia

   en.wikipedia.org/wiki/Loyalty_business_model

   The loyalty business model is a business model used in strategic management in which a company's resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. A typical example of this type of model is where quality of product or service leads to ...

3. Loyalty program - Wikipedia

   en.wikipedia.org/wiki/Loyalty_program

   A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...

4. Loyalty marketing - Wikipedia

   en.wikipedia.org/wiki/Loyalty_marketing

   Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...

5. A Guide to Using Loyalty Programs for Discounts and Freebies

   www.aol.com/guide-using-loyalty-programs...

   1. Sign up for loyalty programs: Begin by joining loyalty programs for the brands and stores you frequent. Most programs are free to join and offer instant benefits, such as discounts, free ...

6. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   v. t. e. Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

7. A Guide to Using Loyalty Programs for Discounts and Freebies

   www.aol.com/guide-using-loyalty-programs...

   1. Sign Up for Loyalty Programs: Begin by joining loyalty programs for the brands and stores you frequent. Most programs are free to join and offer instant benefits, such as discounts, free ...