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Protests have also been rising in nation-states in order to slow down the process of McDonaldization and to protect their localization and traditional value. [3] Some local case studies show how adjusting the rational model of McDonald's to suit local cultural preferences results in a diminution of the original McDonald's product.
Menu Explodes. For years, McDonald’s was known as the place for burgers, fries and shakes. Today, the ever-expanding menu includes hundreds of options with featured favorites including the Big ...
McDonald's has now become commonplace as a go-to for late night food (especially with the launch of an all-day breakfast menu last year). But in the 80s, the company needed a way to bring people ...
A lot of people collect McDonald's memorabilia." On the flip side, he never sells or gives away items, either. "We have a worldwide convention every couple of years, and this year the archives ...
McDonald's Corporation v Steel & Morris [1997] EWHC 366 (QB), known as "the McLibel case", was an English lawsuit for libel filed by McDonald's Corporation against environmental activists Helen Steel and David Morris (often referred to as "The McLibel Two") over a factsheet critical of the company.
We cook it all for you at McDonald's (1982, concurrent with 1980 slogans) McDonald's and you (October 1982– April 16, 1984) It's a good time for the great taste of McDonald's (April 16, 1984 – April 10, 1988, this slogan was used on newspapers from April 16, 1984, until March 6, 1990, and in November 1993)
Don Thompson, McDonald's chief executive stated, "We've been trying to optimize our menu with more fruits and vegetables and giving customers additional choices when they come to McDonald's." [ 60 ] In 2016 the company replaced the high-fructose corn syrup in its hamburger buns with sugar and removed antibiotics that are "important to human ...
McDonald's is the latest big company to shift its tactics in the wake of the 2023 ruling and a conservative backlash against diversity, equity and inclusion programs. ... treat people with dignity ...