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Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing. In 2012 ...
Salesforce management systems (also sales force automation systems (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems.
Salesforce offers several customer relationship management (CRM) services, including: Sales Cloud, [43] Service Cloud, [44] Marketing Cloud, [45] and Commerce Cloud and Platform. [45] Additional technologies include Slack. Other services include app creation, data integration and visualization, and training. [46]
Integration platform as a service (iPaaS) is a suite of cloud services enabling customers to develop, execute and govern integration flows between disparate applications. [2] Under the cloud-based iPaaS integration model, customers drive the development and deployment of integrations without installing or managing any hardware or middleware. [ 1 ]
CallidusCloud provides Software as a Service (SaaS) products for marketing and sales effectiveness.This includes applications to identify business leads, ensure proper territory and quota distribution, enable sales forces, as well as other features.
Enterprise Application Integration, Hub and Spoke architecture, Cloud ready Flow Software Flow Software Ltd 2.3.0 2010-05 Free Community Edition, and Enterprise licenses No Proprietary: Fuse – Enterprise Camel Red Hat: 7.0 2018 Yes based on Apache Software License: IBM Integration Bus (formerly WebSphere Message Broker) IBM: 10.0 2015-03 [2]
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