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The process can be used alone or in groups, and is often used in conjunction with other ideation techniques such as role-playing and mind mapping. Bodystorming is an effective way to generate new ideas, and has been used in a variety of fields including product design, architecture, and marketing. [citation needed] Brainwriting
Brainstorming is a creativity technique in which a group of people interact to suggest ideas spontaneously in response to a prompt. Stress is typically placed on the volume and variety of ideas, including ideas that may seem outlandish or "off-the-wall".
These techniques are referenced in the Guide to the Project Management Body of Knowledge. [9] Group creativity techniques can be used in a sequence; for example: [9] Gather requirements using idea/mind mapping; Continue generating ideas by brainstorming; Construct an affinity diagram based on the generated ideas
Divergent thinking is a thought process used to generate creative ideas by exploring many possible solutions. It typically occurs in a spontaneous, free-flowing, "non-linear" manner, such that many ideas are generated in an emergent cognitive fashion. Many possible solutions are explored in a short amount of time, and unexpected connections are ...
Creativity processes use these influencing factors as they support the search for ideas, problem solving and evaluation, and selection of ideas via rules, a group of people, and a creative process. Design thinking: Design thinking is an approach to problem-solving and ideation process that works through four key elements.
A provocation is a statement that we know is wrong or impossible but used to create new ideas. De Bono gives an example of considering river pollution and setting up the provocation, "the factory is downstream of itself", causing a factory to be forced to take its water input from a point downstream of its output, an idea which later became law ...
Creativity is a fundamental component of the creative arts and design practice. It allows artists and designers to generate innovative ideas, solve complex problems, create products and experiences that are meaningful and impactful, stay ahead of trends and anticipate future needs.
It involves sequential thinking to analyse a problem, generate ideas, evaluate ideas, construct and critique a plan of action. The four thinking styles are – outsiders, dreamers, realisers, and critics: In the first thinking style the group thinks as "outsiders" to gain an analytical, external view of the challenge.