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Aldous Huxley is regarded as one of the most prominent explorers of visual communication and sight-related theories. [12] Becoming near-blind in his teen years as the result of an illness influenced his approach, and his work includes important novels on the dehumanizing aspects of scientific progress, most famously Brave New World and The Art of Seeing.
Optical communication, also known as optical telecommunication, is communication at a distance using light to carry information. It can be performed visually or by using electronic devices . The earliest basic forms of optical communication date back several millennia, while the earliest electrical device created to do so was the photophone ...
Emission theory or extramission theory (variants: extromission) or extromissionism is the proposal that visual perception is accomplished by eye beams emitted by the eyes. This theory has been replaced by intromission theory (or intromissionism ), which is that visual perception comes from something representative of the object (later ...
Message design logic is a communication theory that makes the claim that individuals possess implicit theories of communication within themselves, called message design logics. [1] Referred to as a “theory of theories,” Message Design Logic offers three different fundamental premises in reasoning about communication . [ 2 ]
Media richness theory (MRT), sometimes referred to as information richness theory, is a framework used to describe a communication medium's ability to reproduce the information sent over it. It was introduced by Richard L. Daft and Robert H. Lengel in 1986 as an extension of information processing theory .
The Shannon–Weaver model is one of the first models of communication. Initially published in the 1948 paper "A Mathematical Theory of Communication", it explains communication in terms of five basic components: a source, a transmitter, a channel, a receiver, and a destination. The source produces the original message.
A modulation is the form in which the light signal varies in order to represent different symbols. In order for the data to be decoded. Unlike radio transmission, a VLC modulation requires the light signal to be modulated around a positive dc value, responsible for the lighting aspect of the lamp. The modulation will thus be an alternating ...
The four-sides model (also known as communication square or four-ears model) is a communication model postulated in 1981 by German psychologist Friedemann Schulz von Thun. According to this model every message has four facets though not the same emphasis might be put on each.