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  2. Business letter - Wikipedia

    en.wikipedia.org/wiki/Business_letter

    Business letters can have many types of content, for example to request direct information or action from another party, to order supplies from a supplier, to point out a mistake by the letter's recipient, to reply directly to a request, to apologize for a wrong, or to convey goodwill. A business letter is sometimes useful because it produces a ...

  3. Letter of introduction - Wikipedia

    en.wikipedia.org/wiki/Letter_of_introduction

    The letter of introduction, along with the visiting card, was an important part of polite social interaction in the 18th and 19th centuries. It remains important in formal situations, such as an ambassador presenting his or her credentials (a letter of credence ), and in certain business circles.

  4. Letter (message) - Wikipedia

    en.wikipedia.org/wiki/Letter_(message)

    Even in the era of telegrams and telephones, letters remained quite important until fax and email further eroded their primacy, especially since the turn of the 21st century. As communication technology has developed in recent history, posted letters on paper have become less important as a routine form of communication.

  5. Spencerian script - Wikipedia

    en.wikipedia.org/wiki/Spencerian_Script

    Spencerian script was developed in 1840 and began soon after to be taught in the school Spencer established specifically for that purpose, in doing so replacing a form of Copperplate script, English roundhand, which was the most prominent script being taught in America. He quickly turned out graduates who left his school to start replicas of it ...

  6. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    Sponsorship generally involves supplying resources (such as money) to a group or an event in exchange for advertising or publicity. Company will often help fund athletes, teams, or events in exchange for having their logo prominently visible. This is done through the use of product placement or by placing logos on team uniforms/equipment. [14]

  7. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    For example, a reply button in your email box, a prepaid number bought from Spark. All the communication techniques proceeded to the public with bi-directional communication from mass communications. [8] One-to-one: this is the most intensive and interactive communication at a one-to-one level. [8]