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Goal setting is a major component of personal-development and management literature. Studies by Edwin A. Locke and his colleagues, most notably, Gary Latham [4] have shown that more specific and ambitious goals lead to more performance improvement than easy or general goals.
Historically, goal-setting theory has primarily been concerned with performance goals. Locke and Latham summarize 25 years of goal setting research by stating that as long as an individual is committed to a goal and has the ability to achieve it, specific, hard goals lead to a higher level of task performance than vague or easy goals. [67]
The SMART framework does not include goal difficulty as a criterion; in the goal-setting theory of Locke and Latham, it is recommended to choose goals within the 90th percentile of difficulty, based on the average prior performance of those that have performed the task. [5] [3] Goals can be long-term, intermediate, or short-term.
For example, a person will perform better when set goals are challenging and specific as compared to goals that are challenging but vague (known as the goal-specificity effect). [5] Emerging research also suggested a goal-proximity effect (wherein proximal goals lead to better performance than distal goals). [6]
Objectives and key results (OKR, alternatively OKRs) is a goal-setting framework used by individuals, teams, and organizations to define measurable goals and track their outcomes. The development of OKR is generally attributed to Andrew Grove who introduced the approach to Intel in the 1970s [ 1 ] and documented the framework in his 1983 book ...
Goal-setting is the phase in which the direction of motivation is determined. It involves considering the reasons for and against different courses of action and then committing oneself to a goal one aims to achieve. The goal-setting process by itself does not ensure that the plan is carried out. This happens in the goal-striving stage, in ...