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  2. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Pathos (/ ˈ p eɪ θ ɒ s /, US: / ˈ p eɪ θ oʊ s /; pl. pathea or pathê; Ancient Greek: πάθος, romanized: páthos, lit. ' suffering or experience ') appeals to the emotions and ideals of the audience and elicits feelings that already reside in them. [ 1 ]

  3. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.

  4. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    George A. Kennedy in a note to On Rhetoric: A Theory of Civic Discourse remarks that ethos predominantly refers to the "moral character" of actions and mind. Kennedy reveals the purpose of chapters 12–17 as a demonstration to the speaker of "how his ethos must attend and adjust to the ethos of varied types of auditor if he is to address them ...

  5. Pathosformel - Wikipedia

    en.wikipedia.org/wiki/Pathosformel

    Pathosformel or "pathos formula" (German plural: Pathosformeln) is a term coined by the German art historian and cultural theorist Aby Warburg (1866–1929) in his research on the afterlife of antiquity (das Nachleben der Antike).

  6. Inventio - Wikipedia

    en.wikipedia.org/wiki/Inventio

    Pathos represents an appeal to the audience's emotions. [10] This appeal can be achieved by the use of metaphors, storytelling, or general passion. In order to appeal to an audience's emotions during the speech's delivery, the speaker must first take the audience's emotion into account during the early invention phase.

  7. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Aristotle's theory of character and how the character and credibility of a speaker can influence an audience to consider him/her to be believable—there being three qualities that contribute to a credible ethos: perceived intelligence, virtuous character, and goodwill pathos

  8. Affect (rhetoric) - Wikipedia

    en.wikipedia.org/wiki/Affect_(Rhetoric)

    Affect, as a term of rhetoric, is the responsive, emotional feeling that precedes cognition. [1] Affect differs from pathos as described by Aristotle as one of the modes of proof [2] and pathos as described by Jasinski as an emotional appeal [3] because it is “the response we have to things before we label that response with feelings or emotions.” [4]

  9. Ethos, pathos and logos - Wikipedia

    en.wikipedia.org/?title=Ethos,_pathos_and_logos&...

    Pages for logged out editors learn more. Contributions; Talk; Ethos, pathos and logos