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The We Give the World Our Best campaign was launched by the OPACC, which is headed by Paul Soriano.The campaign was described as a "country branding campaign" meant to uplift and honor Filipino migrant workers, the Overseas Filipino Workers (OFWs).
Aquino's campaign slogan to emphasize his platform against corruption. His campaign is a response to the previous administration of President Gloria Macapagal Arroyo which faced many political scandals some of which implicated the President herself. The slogan proposes that with the eradication of corruption, poverty is likewise addressed. [8] [9]
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List of Philippine presidential campaign slogans This page was last edited on 3 June 2017, at 11:57 (UTC). Text is available under the Creative Commons Attribution ...
The slogan "Sa ikauunlad ng bayan, disiplina ang kailangan" (Filipino for "For the nation's progress, discipline is needed") [1] [2] was a political catchphrase created by the administration of Philippine President Ferdinand Marcos after his declaration of martial law, as a justification for his authoritarian rule and in an effort to promote the "new society". [3]
In 2007, columnist Geronimo L. Sy wrote in the Manila Times that the Philippines didn't have a national motto (which he called a "national slogan") and that many of the societal problems plaguing the country were because of a lack of common direction that a national motto would embody, [8] despite the Flag and Heraldic Code being made law nine ...
The tourism slogan and the associated logo used for the campaign were controversial and received mostly negative reception from the Filipino public, even leading to the resignation of the country's then-Tourism Secretary, Alberto Lim. Pilipinas Kay Ganda was eventually replaced, in 2012, with "It's More Fun in the Philippines!". [1] [2]
The DOT made a target of 7.4 million tourist arrivals to the Philippines in 2018. The target was not met, with only 7.1 million arrivals recorded. The DOT however remarked that the figure is already the "highest ever" in the Philippine tourism industry compared to records in the previous years.