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A mixer (also called a hand mixer or stand mixer depending on the type) is a kitchen device that uses a gear-driven mechanism to rotate a set of "beaters" in a bowl containing the food or liquids to be prepared by mixing them. Mixers help automate the repetitive tasks of stirring, whisking or beating.
Immersion blenders are distinguished from worktop blenders and food processors that require food to be placed in a special vessel for processing, and from hand mixers, which mix but do not chop. Models for home and light commercial use typically have an immersible shaft length of about 16 centimetres (6.3 in), but heavy-duty commercial models ...
The Magic Bullet is a compact blender sold by Homeland Housewares, a division of the American company Alchemy Worldwide, and sold in over 50 countries. [1] It is widely marketed through television advertisements and infomercials and sold in retail stores under the "As seen on TV" banner.
The hand-held immersion blender, stick blender, hand blender or wand blender has no container of its own, but instead has a mixing head with rotating blades that can be immersed in a container. [1] Immersion blenders are convenient for homogenizing volumes that are too large to fit in the bowl of a stationary blender or as in the case of soups ...
In the 1990s, the appliance industry was very consolidated, with over 90% of the products being sold by just five companies. For example, in 1991, dishwasher manufacturing market share was split between General Electric with 40% market share, Whirlpool with 31%, Electrolux with 20%, Maytag with 7% and Thermador with just 2%. [8]
The Hamilton Beach drink mixer, with its characteristic spindle and metal container, was found at soda fountains of drug stores throughout North America. Other products included stand mixers (for making batter), fans, and hair dryers. The spindle drink mixer was expanded in the 1930s to enable multiple milkshakes to be processed at once.