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IKEA is busy cutting prices while everything else gets expensive—and the group’s CEO says it wasn’t ‘rocket science’ to make that call. Prarthana Prakash. January 24, 2024 at 6:57 AM.
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He gave the example of Belgium, where price cuts took effect on Feb. 1—IKEA was able to significantly lower prices on parcel deliveries from €9.99 ($10.81) to €2.99 ($3.24).
On 24 November 2014, Jang Duck-jin, head of the Fair Trade Commission's consumer policy bureau, told the media that the commission was planning to commission a consumer group to compare IKEA's product prices by country, [30] and on 19 March 2015, the Consumers Union of Korea published a report comparing the prices of 49 IKEA products in South ...
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