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The word slogan is derived from slogorn, which was an Anglicisation of the Scottish Gaelic and Irish sluagh-ghairm (sluagh 'army', 'host' and gairm 'cry'). [3] George E. Shankel's (1941, as cited in Denton 1980) research states that "English-speaking people began using the term by 1704".
Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand.
The Usenet use taglines as short description of a newsgroup. The term is used in computing to represent aphorisms, maxims, graffiti or other slogans. In electronic texts, a tag or tagline is short, concise sentences in a row that are used when sending e-mail instead of an electronic signature. The tagline is used in computing with the meaning ...
Better dead than Red – anti-Communist slogan; Black is beautiful – political slogan of a cultural movement that began in the 1960s by African Americans; Black Lives Matter – decentralized social movement that began in 2013 following the acquittal of George Zimmerman in the shooting death of African American teen Trayvon Martin; popularized in the United States following 2014 protests in ...
A Humvee wrapped with the slogan in April 2006 "Army of ONE" was a relatively short-lived recruiting slogan. Misunderstood, it was for Officers, Non-Commissioned Officers, and Enlisted. [citation needed] It replaced the popular "Be All You Can Be" and was replaced in 2006 by the new slogan "Army Strong". [10]
The campaign launched on January 13, 2019, with the digital release of a short film entitled We Believe: The Best Men Can Be. The campaign title is a play upon a notable past Gillette ad slogan "The Best a Man Can Get", which dates back to the 1980s.
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This is an index of lists of slogans. A slogan is a memorable motto or phrase used as a repetitive expression of an idea or purpose. Business List of Coca-Cola ...