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Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .
Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...
Analytics is the "extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions." It is a subset of business intelligence , which is a set of technologies and processes that uses data to understand and analyze business performance to drive decision-making .
Benchmarking is the practice of comparing business processes and performance metrics to industry bests and best practices from other companies. Dimensions typically measured are quality, time and cost.
A further report, Understanding the Expanding Benefits of Marketing with Video, reported that video marketers get 66% more qualified leads per year and achieve a 54% increase in brand awareness. [ citation needed ] Another study focused on successful onboarding practices, and revealed that employees who attend a structured orientation program ...
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Ability to make more informed decisions based on collected business intelligence. Dashboards offers a holistic view of the entire business as it gives the manager a bird's eye view into the performance of sales, data inventory, web traffic, social media analytics and other associated data that is visually presented on a single dashboard.
Moody's products include Market Implied Ratings (MIR) and Expected Default Frequency (EDF) software packages. MIR applies Moody's ratings scale to credit and equity market price signals so users can identify investment opportunities; EDF estimates a company's credit default probability based on quantitative factors including market capitalization, equity, volatility and capital structure. [35]
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