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In 1964, the company was sold to Purex Corporation for $5 million. [3] The Greyhound Corporation acquired the consumer products business of Purex (which included Fels-Naptha) in 1985 and was combined with Greyhound's Armour-Dial division, forming The Dial Corporation. [4] In December 2003, Dial was sold to Henkel for $2.9 billion. [5]
Among Genuine Parts Company's subsidiaries is NAPA Auto Parts; pictured is the exterior of a NAPA Auto Parts shop in the commercial historic district of The Dalles, Oregon, in 2014. GPC has two primary business segments: Motion, which focuses on industrial products, and the automotive brand NAPA Auto Parts. [27]
NAPA also sponsors Ron Capps in the NHRA Mello Yello Drag Racing Series; they have remained a sponsor since 2007. [8] The company has previously sponsored Michael Waltrip from 2001 to 2009 and Martin Truex Jr. from 2010 until 2013 when Truex and the Michael Waltrip Racing team were implicated in a race manipulation scandal at the 2013 Federated ...
Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. [2] [3] [4] It is a manufacturer of personal care and household cleaning products and is a subsidiary of multinational company Henkel AG & Co. KGaA (Henkel Consumer Goods Inc.).
Zest is an American brand of soap and body wash owned by Sodalis USA (formerly High Ridge Brands) for the United States, Canada, and Puerto Rico and by Unilever for the rest of the world. It was initially introduced by Procter & Gamble in 1955 [ 1 ] with the slogan "For the first time in your life, feel really clean."
The company was founded in the late 1940s by Emanuel Bronner and continues to be run by members of the Bronner family. The company's products are known for their text-heavy labels and the variety of their advertised uses for a single product (e.g., one soap advertises eighteen uses, from toothpaste and shampoo to toilet scrubber and insecticide).