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IKEA has 471 stores in 63 countries—but it still looks at each country as a unique market of its own. The Swedish company has local customers, not global ones, and leaves the pricing mandate to ...
The Japanese designer, Noboru Nakamura , created the original "Poem" chair in 1975 in collaboration with product manager Lars Engman, who later headed up the IKEA design team. [ 3 ] [ 4 ] [ 5 ] The design of both the Poem and Poäng chairs resemble that of the " Armchair 406 ," created by the Finnish designer Alvar Aalto in 1939.
Stainless steel table with glass plate top. The chairs are polypropylene composite plastic with stainless steel legs. Metal furniture is furniture made with metal parts: iron, carbon steel, aluminium, brass and stainless steel. Iron and steel products are extensively used in many application, ranging from office furnishings to outdoor settings.
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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
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