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The trademark bag for the product features a cartoon dog licking his chops while awaiting a treat. Drawn up in 1994, the dog was named "Hamlet." Hamlet was chosen to appear in Nestlé Purina's advertising for Beggin' Strips, and to represent the product. [7] Purina holds an annual pet parade around the time of Mardi Gras.
In the United States, The Pedigree Foundation is a philanthropic organization dedicated to helping shelter dogs find permanent homes. [6] The foundation, created in 2008, provides grants to 501(c)(3) dog shelters and breed rescue organizations, and help dog lovers adopt, volunteer, and make donations. [ 7 ]
PetSmart is originally started as Pet Food Warehouse in 1986. The initial two stores opened their doors in 1987 in Phoenix. Jim and Janice Dougherty conceived the idea of a chain of discount pet-food warehouses, and, with the initial financial backing of Phillips-Van Heusen Corporation, incorporated under the name Pacific Coast Distributing in 1986.
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It produces and markets pet food, treats, and cat and dog litter. Some of its pet food brands include Purina Pro Plan, Purina Dog Chow, Friskies, Beneful and Purina One. The company was formed in 2001 by combining Nestlé's Friskies PetCare Company with Ralston Purina, which acquired it for $10.3 billion.
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