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gebn.org (was registered to Coca-Cola headquarters in Atlanta) [1] The Global Energy Balance Network ( GEBN ) was a US-based nonprofit organization claiming to fund research into causes of obesity , but was primarily known for promoting the idea that lack of physical exercise , not bad diet , was primarily responsible for the obesity epidemic .
The Beverage Institute for Health and Wellness was led by Rhona S. Applebaum, who was also the Coca-Cola Company's Chief Science and Health Officer. It was announced in 2005, when Coca-Cola executive Donald Short, then the company's vice president, published a paper about his company's commitments to consumers' health in the American Journal of ...
The company's previous beverages were taken ownership of by the Coca-Cola Company. [31] The energy shot product, an offshoot of the energy drink, was launched in the US with products such as 5-Hour Energy, which was first released onto the market in 2004. A consumer health analyst explained in a March 2014 media article: "Energy shots took off ...
PepsiCo and Coca-Cola are under fire for selling unhealthy beverages in a country that has become increasingly obsessed with healthy living. PepsiCo CEO Indra Nooyi gave her company a head start ...
A functional beverage is a conventional liquid food marketed to highlight specific product ingredients or supposed health effects. [1] [2]Beverages marketed as "functional" include dairy drinks, sports and performance drinks, energy drinks, ready-to-drink teas, kombucha, "smart" drinks, fortified fruit drinks, plant milks, and enhanced water.
The soda giant is still a great stock for long-term investors.
The tax is a matter of public debate in many countries and beverage producers like Coca-Cola often oppose it. Advocates such as national medical associations and the World Health Organization promote the tax as an example of a Pigouvian tax , aimed to discourage unhealthy diets and offset the growing economic costs of obesity .
Granted, Coca-Cola didn’t increase its prices to help curb people’s soda-intake habits, but it just may have the unintended “soda tax” effect. This means that there’s an extra tax on ...