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  2. Observer-expectancy effect - Wikipedia

    en.wikipedia.org/wiki/Observer-expectancy_effect

    The observer-expectancy effect [a] is a form of reactivity in which a researcher's cognitive bias causes them to subconsciously influence the participants of an experiment. Confirmation bias can lead to the experimenter interpreting results incorrectly because of the tendency to look for information that conforms to their hypothesis, and ...

  3. Between-group design experiment - Wikipedia

    en.wikipedia.org/wiki/Between-group_design...

    Assignment bias, observer-expectancy and subject-expectancy biases are common causes for skewed data results in between-group experiments, which can lead to false conclusions being drawn. These problems can be prevented by implementing random assignment and creating double-blind experiments whereby both the subject and experimenter are kept ...

  4. Bias - Wikipedia

    en.wikipedia.org/wiki/Bias

    The observer-expectancy effect is when a researcher's expectations cause them to subconsciously influence the people participating in an experiment. It is usually controlled using a double-blind system , and was an important reason for the development of double-blind experiments.

  5. List of effects - Wikipedia

    en.wikipedia.org/wiki/List_of_effects

    Observer effect (information technology) (computer programming) Observer effect (physics) (physics) Observer-expectancy effect (cognitive biases) (cognitive psychology) Occlusion effect (biology) (otology) Octave effect (effects units) Okorokov effect (physics) Oligodynamic effect (biology and pharmacology of chemical elements)

  6. Expectation bias - Wikipedia

    en.wikipedia.org/?title=Expectation_bias&redirect=no

    Observer-expectancy effect; Retrieved from "https: ... Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.

  7. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for product software; Marketing speak; Megamarketing; Name program; Networks in marketing; Next-best-action marketing; Nielsen ratings; Out-of-box experience; Perishability ...

  8. Subject-expectancy effect - Wikipedia

    en.wikipedia.org/wiki/Subject-expectancy_effect

    Like the observer-expectancy effect, it is often a cause of "odd" results in many experiments. The subject-expectancy effect is most commonly found in medicine, where it can result in the subject experiencing the placebo effect or nocebo effect, depending on how the influence pans out.

  9. Expectancy effect - Wikipedia

    en.wikipedia.org/wiki/Expectancy_effect

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