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A Hardee's in Hong Kong A Hardee's Red Burrito location in Florida Big Twin hamburger. A new Hardee's logo was unveiled in 2006 that featured script lettering and retained the iconic Happy Star, further unifying the Hardee's and Carl's Jr. brands. Hardee's also marketed special Super Bowl celebratory pins in the early 1990s. [26]
In 2001, Carl's Jr. introduced the Thickburger line with the 1/2 lb. Six Dollar Burger, with sister chain Hardee's following in 2003. In 2002, CKE Restaurants acquired Santa Barbara Restaurant Group, the parent company of the Green Burrito brand. Some Carl's Jr. stores are now co-branded with Green Burrito, as are some Hardee's stores. [9]
3. Frisco Burger. $6.89. If Hardee's is coming for my sweet, sweet Jack in the Box, he can try again. There can only be one sourdough fast-food king, and his name is Jack.
On November 20, 2013, Roark Capital Group acquired a piece of CKE from Apollo Global Management for $1.65–$1.75 billion. [16] On March 4, 2016, CKE Restaurants Holdings announced that they would be consolidating their corporate offices in St. Louis, Missouri, and Carpinteria, California, and moving them to Franklin, Tennessee.
In the 1980s, A&W, under then-owner A. Alfred Taubman, sought to challenge McDonald's highly successful Quarter Pounder by introducing a larger, higher-quality hamburger. . The campaign, called "Third is the Word," was designed to promote A&W's third-pound burger as a better value for the same price as McDonald's quarter-pound bur
The Big Hardee was re-released in September, 2009. The sandwich features three 9:1 (9 patties = 1 pound) beef patties, [citation needed] two slices of American cheese, shredded lettuce [1] and Big Twin Sauce on a 4-inch [citation needed] seeded bun. [1] The sandwich averages 920 calories, 58g of fat and 1380 mg of sodium. [2]
In 1982, General Foods sold Burger Chef to the Canadian company Imasco, which also owned Hardee's, for US$44 million (equivalent to $138.92 million in 2023). [11] Imasco converted many locations to Hardee's restaurants and let franchises and locations near existing Hardee's locations convert to other brands. [ 8 ]
Meanwhile, the successful Hardee's chain in the Southern U.S. (founded by Wilbur Hardee) had money and was looking to expand its operations. The solution was a merger . On November 30, 1971, a Hardee's purchase of all of Sandy's stock was announced, and Sandy's plaid berets were soon to be seen no more.