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Reverse marketing is the concept of marketing in which the customer seeks the firm rather than marketers seeking the customer. [1] Usually, this is done through traditional means of advertising, such as television advertisements , print magazine advertisements and online media .
Demarketing may be considered “unselling” or “marketing in reverse”, which includes general and selective demarketing. [1]Although the concept of demarketing lacks a precise theoretical definition, it refers to an attempt by the firm to discourage all or some of its customers from making purchases either temporarily or permanently.
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(Reuters) -World leaders and U.S. politicians reacted to news that former U.S. President Jimmy Carter, who as president brokered peace between Israel and Egypt and later received the Nobel Peace ...
Bird flu has been on the rise in Washington state and one sanctuary was hit hard: 20 big cats – more than half of the facility’s population – died over the course of weeks.
Related: John Travolta's Daughter Ella Posts Touching Tribute for His 70th Birthday: 'I Love You to the Moon and Back' Over the years, the Hollywood icon had regularly shared family updates on his ...
Recommerce or reverse commerce is the selling of previously owned, new or used products, mainly electronic devices or media such as books, through physical or online distribution channels to buyers who repair, if necessary, then reuse, recycle or resell them.