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"Imagination is King" "Burger King Kids Club, Where it's cool to be a kid!" "Great food, cool stuff, kids only" (Burger King Kids Club) (1995–97) "Just for fun, and just for you!" (Burger King Kids Club) (1989) "Its always something special when you're with Burger King" (1980) "Magic makes it special when you're with Burger King" (1979)
Starting in the 1970s and running into the 1980s, Burger King's "Kids' Club" program gave children coupons for selected products each month, a small toy, and a surprise on the child's birthday. Burger King has been known for its paper crowns, which are sometimes redesigned to match any promotions the restaurant may be running.
The Burger King: Burger King restaurants: 1974–1990, 2004–2011, 2016–present [3] Sir Shake-A-Lot: 1976–1980: knight who craved milk shakes The Burger Thing: 1976–1980: large hamburger puppet The Duke of Doubt: 1976–1980: arch-nemesis of the Burger King The Wizard of Fries: 1976–1980: robot powered by French fries Burger King Kids ...
The company introduced its child-oriented product line in North America during the summer of 1990 with an advertising program called the Burger King Kid's Club. In the United States, the meal is called the Kids Club Meal and it is primarily positioned against the popular Happy Meal from McDonald's. [82]
The Burger King is a king character used as the primary mascot for the fast-food restaurant chain of the same name. The first iteration of the Burger King was part of a sign at the first Burger King restaurant in Miami, Florida, in 1955. Later signs showed the King sitting on a "burger throne" as well as atop the BK sign while holding a beverage.
The Club Kids were a New York City-based artistic and fashion-conscious youth movement composed of nightlife personalities active from the late 1980s to 1996.Coined by a 1988 New York cover story, the Club Kids crossed over into the public consciousness through appearances on daytime talk shows, magazine editorials, fashion campaigns and music videos.
The advertising program was designed as part of a back to basics plan by Burger King after a series of disappointing advertising schemes, including the failure of its 1980s Where's Herb? campaign. One of the main parts of the plan was to introduce a value menu in response to McDonald's , Taco Bell and Wendy's .
Burger King Corporation (BK, stylized in all caps) is an American multinational chain of hamburger fast food restaurants.Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based restaurant chain.