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  2. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .

  3. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  4. Compliance gaining - Wikipedia

    en.wikipedia.org/wiki/Compliance_gaining

    Compliance gaining is a term used in the social sciences that encompasses the intentional act of altering another's behavior. Research in this area originated in the field of social psychology, but communication scholars have also provided ample research in compliance gaining.

  5. Boss scam: Email, text from your employer could be a scammer

    www.aol.com/boss-scam-email-text-employer...

    The “boss scam’ has been reported in other parts of the county in recent years. Some have come by email and others by text messages, according to a Reddit post that shared nearly the same wording.

  6. Persuasion - Wikipedia

    en.wikipedia.org/wiki/Persuasion

    Rhetoric is the art of effective persuasive speaking, often through the use of figures of speech, metaphors, and other techniques. The Greek philosopher Aristotle listed four reasons why one should learn the art of persuasion: [12] Truth and justice are perfect; thus if a case loses, it is the fault of the speaker. It is an excellent tool for ...

  7. White paper - Wikipedia

    en.wikipedia.org/wiki/White_paper

    B2B (business-to-business) white papers are often used to generate sales leads, establish thought leadership, make a business case, grow email lists, grow audiences, increase sales, or inform and persuade readers. The audiences for a B2B white paper can include prospective customers, channel partners, journalists, analysts, investors, or any ...

  8. Persuasive technology - Wikipedia

    en.wikipedia.org/wiki/Persuasive_technology

    Persuasive technology is broadly defined as technology that is designed to change attitudes or behaviors of the users through persuasion and social influence, ...

  9. Dear Boss letter - Wikipedia

    en.wikipedia.org/wiki/Dear_Boss_letter

    The "Dear Boss" letter was a message allegedly written by the notorious unidentified Victorian serial killer known as Jack the Ripper. Addressed to the Central News Agency of London and dated 25 September 1888, the letter was postmarked and received by the Central News Agency on 27 September.