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Mercury Marine is a marine engine division of Brunswick Corporation headquartered in Fond du Lac, Wisconsin. The main product line is outboard motors. It also produces the MerCruiser line of sterndrives and inboard engines, as well as a lineup of electric outboard motors. Utilizing modular and portable 48V lithium-ion batteries and transverse ...
Mercury Comet Fastback (1964) Mercury Comet Super Cyclone (1964) Mercury Concept 50 (1988) Mercury Concept One (1989) Mercury Cougar El Gato (1970) Mercury Cougar Eliminator (1999) Mercury Cougar S (1999) Mercury Cyclone (1990) Mercury Cyclone Super Spoiler (1969) Mercury D528 "Beldone" (1955) Mercury Escapade (1965) Mercury Fusion (1996)
Hurricane was also advertised at 10 hp*, way below the actual horsepower developed, Mercury noted this asterisk by stating that horsepower varies with rpm; really the Hurricane could deliver up to 18 hp. Dubbed "Super" because they were superior in horsepower to other 10 hp outboards. Shortly after the introduction of the Hurricane, Mercury ...
The pivoting design allows the outboard motor to be swiveled by the operator in almost all directions: Sideways for direction, up and down to change the thrust line according to speed or bow lift, elevate completely out of water for easy starting, placing the drive shaft and the propeller forward along the side of the boat for reverse, or put ...
Outboard Marine also marketed clothing for boating, and resort wear. Unfortunately, during the late 1980s and early 1990s, Outboard Marine had a difficult time keeping up with the competition, notably archrival Brunswick Corporation, currently the world's largest manufacturer of powerboats. [citation needed]
A 2007 model Tohatsu outboard. As well as marketing outboards under its own brand, Tohatsu outboards are rebadged and sold as other brands. In 1988 Tohatsu and Brunswick Corporation set up a joint venture named Tohatsu Marine Corporation to produce outboards for Mercury Marine. [10] Some Mercury outboards with less than 60 HP are rebranded ...