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Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]
Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Wide-leg jeans. In the 1980s, baggy jeans entered mainstream fashion as the Hammer pants and parachute pants worn by rappers to facilitate breakdancing.In the 1990s these jeans became even baggier and were worn by skaters, hardcore punks, [6] ravers [7] and rappers to set themselves apart from the skintight acid wash drainpipe jeans worn by metalheads. [8]
With the ongoing skinny jeans debate causing a generational divide on TikTok, young men are showing viewers why they think baggy jeans are the superior fit. They’ve opted for straight-leg styles ...
Straight-leg: Jeans which are the same width at the leg opening as they are at the bottom of the leg, making for a slightly baggy fit. [58] Boyfriend: Often with a mid-low waist, boyfriend jeans have a baggy, "borrowed from the boys" fit. [57] Flared, or bell-bottomed: Often fitted around the thigh area, then become wider from the knee down. [59]
Strauss agreed, and on May 20, 1873, US Patent No. 139,121 for "Improvements in fastening pocket openings" was issued in the name of Jacob W. Davis and Levi Strauss and Company. [8] That same year, Davis started sewing a double orange threaded stitched design onto the back pocket of the jeans to distinguish them from those made by his ...